Turning complex research into decisions teams can move on.

I work across strategy, analytics, and market insight with a current focus on healthcare technology. My strength is turning difficult information into direction product, growth, and leadership teams can use.

That usually means combining market research, competitive context, and analytical tools into something a team can align on quickly.

Healthcare strategyMarket intelligencePower BI, SQL, Python, StataCompetitive benchmarkingDecision storytellingEconomic research
Profile photo of Sowmya Vunnam
Strategy, analytics, and market intelligence
Focused on turning market complexity into sharper product and GTM decisions

What I work through

Market mapping, benchmark reviews, and research-led problem solving for product and strategy decisions.

What I deliver

Clear analysis, concise recommendations, and decision-ready outputs leaders can use quickly.

30%

organic traffic growth after leading a website restructure and SEO refresh

25%

increase in participation across social entrepreneurship initiatives

20%

faster content-gap analysis through interactive dashboard design

10%

outperformance identified through benchmark strategy modeling

Map complex markets

I turn fragmented sectors, competitors, and product signals into structured strategic direction.

Make analysis usable

I translate dashboards, research, and data into crisp recommendations non-technical teams can act on.

Support product decisions

I help teams find adoption friction, benchmark the market, and sharpen go-to-market narratives.

Recent Work

Places where I helped teams move faster.

Pranik (Mondee Group)

Strategy and Analytics Consultant

Aug 2025 - PresentHyderabad, India

01

Mapped the ABDM and health-tech landscape, built a competitive knowledge base, and turned dense research into roadmap and GTM decisions.

Touch A Life Foundation Inc.

Sustainability Program Manager

Dec 2021 - Dec 2022California, USA (Remote)

02

Led website and SEO improvements, shaped digital storytelling, and increased both organic traffic and program participation.

Projects

A quick look at how I work with data.

Illustrated visual for AnimeList Market Intelligence Dashboard

AnimeList Market Intelligence Dashboard

Power BI2024

Built the dashboard layer that made growth patterns and content-gap opportunities easier to spot in minutes instead of hours.

Illustrated visual for Netflix Viewership and Content Strategy Analytics

Netflix Viewership and Content Strategy Analytics

Power BI, Excel2024

Modeled title performance against metadata and ratings to surface stronger acquisition and ROI signals.

About

Foundations, strengths, and the way I tend to work.

My background combines economics, analytics, and communication, which helps me move comfortably between research depth and business clarity.

Academic foundation

Economics training gave me a strong base in quantitative thinking, market behaviour, and structured research.

Working style

I tend to work best where analysis needs to become clear communication, alignment, and practical next steps.

Healthcare technologyMarket mappingCompetitive analysisResearch synthesisBusiness storytellingQuantitative analysisStakeholder communication

Education

University of Birmingham

MSc Economics | 2022 - 2024

Economic ModelingGame TheoryStatistical Analysis

Symbiosis School for Liberal Arts

BA Liberal Arts & Sciences | 2017 - 2021

EconometricsEconomic ResearchBusiness Planning

Silver Oaks International Schools

12th Grade, Humanities | 2016 - 2017

Mass CommunicationReport WritingShort Films

Silver Oaks International Schools

10th Grade, CBSE | 2014 - 2015

Critical ThinkingCreative WritingLeadership

If you want me to add value to what you are building, let's talk.